To Built the inspiring brand imagery of Golden Pearl Milk Soap at par with multinational brands by depicting the aspiring socialite & modern lifestyle blending with the storytelling of magical milky charm that make everyone falling in love “Kar de sab ko fida” communicated through out the commercial by capturing the soft, charming, gorgeous and sensation look of female model to create a magical charms of her like a glowing moon.

Film Direction really become arty & playful once you capturing The Beauty in White with Lovely ambience, mood lighting, amazing camera works, angles & cuts to endorsed the key attribute of Milk Soap through soap application shots thus revealing the Magical Milky Charm of expressive & beautiful model to get the soft, smooth, flawless, even toned & younger skin with better complexion from Golden Pearl Milk Soap. .

Wardrobe, styling & make ups was carefully crafted to exhibit the true brand personality of milky white charm and with close up of model depicting the flawless milky glowing skin and her charms at the best.

Soft white backgrounds, slow gentle movement, blurs, focus shifts and interesting lensing that captures the model along with her luxury lifestyle in a high end aspiring modern home to create a more dynamic mood to the setup.

Application shots depicting branding and the key features of the product i.e milk extract, glowing milky skin, foams, fragrance which give the soft milky flawless & young skin to female thus creating a magical charms of her like a glowing moon.

The edit flow seamlessly, carrying the story forward, not taking away from the moments. The contemporary soft music and to give a more popular feel to it with a fusion of western and eastern. The acoustic instruments continue through out the film, taking us through rhythmic and melodic changes to keep the film lively and
energetic till the end.

Amazing experience while working with expressive model and #MiFilmsWorldwide multicultural team who always there with us to create the magic through inspiring imagery.